Deploying Real-Time Digital Menus Across In-Store Screens
THE CHALLENGE
A critical vendor discontinued their in-store digital menu product, leaving locations without a functioning display system. The previous solution was deeply embedded across multiple stores, so losing it created an immediate operational gap—inventory was no longer visible to customers at point of sale, staff couldn't manage real-time stock updates, and the in-store experience became fragmented. We needed a replacement fast. More than speed, we needed a purpose-built solution for cannabis retail that actually improved on the legacy system, not just replicated it.
OUR APPROACH
We refused a band‑aid. We evaluated the market and implemented a platform built for cannabis retail from the ground up.
System selection: Picked a platform designed specifically for cannabis dispensaries — not an adapted general-retail product — with native POS integration and real-time inventory sync.
Data migration: Migrated all product data from the legacy system into the new platform while auditing for accuracy, missing SKUs, pricing discrepancies, and metadata gaps.
Customization & branding: Configured menu layouts, category hierarchies, product cards, and visual styling to match the brand so the in-store experience felt intentional and premium, not generic.
Real-time inventory: Implemented automatic syncing between POS and digital displays so menus reflected live stock levels, removing the need for manual updates and eliminating oversells.
Staff enablement: Built practical training protocols and quick-reference guides so store teams could manage, update, and troubleshoot the system themselves — enabling independence rather than vendor dependence.
OUTCOME
We restored in-store digital menus across locations quickly, with fewer errors and a more polished customer experience than before. Key results included:
Live product visibility at point of sale, eliminating guesswork for customers and staff.
Near-zero inventory discrepancies on displays due to automated POS syncing.
Faster onboarding for staff to manage menus and handle exceptions without outside support.
A branded, consistent in-store experience that elevated trust and reduced friction at checkout.
We didn't do a partial fix. We replaced a discontinued product with a system designed for the category, integrated it end-to-end, and left the team empowered to run it. Real outcomes, not just promises.
FINAL RESULTS
Seamless Transition Migrated from one system to another with minimal disruption to customer experience or daily operations. Cut downtime to near-zero and preserved transaction flow so staff could keep serving customers without switching gears.
Faster Load Times New system displayed menus quicker, reducing lag and improving the in-store browsing experience. Pages and menus render fast enough that browsing feels instantaneous, increasing throughput and reducing abandoned interactions.
Improved Product Discoverability Dynamic menu layouts and real-time inventory made it easier for customers to see what was available and make purchasing decisions. Relevant items surface automatically, increasing upsells and decreasing decision time.
Staff Autonomy Training ensured team members could manage the system independently, reducing support tickets and enabling quick updates without external dependencies. Day-to-day ops no longer require vendors — staff make updates, troubleshoot, and iterate.
Enhanced In-Store Experience Real-time inventory synced with POS, so what customers saw on screen matched what was actually in stock—eliminating frustration and building trust. Reduced manual overrides and cash reconciliations; better customer satisfaction and fewer returns.
WHAT DID WE LEARN?
Vendor relationships matter. Vendor independence matters more.
When a critical supplier discontinues a product, you can't improvise. You need a migration plan that keeps the store running. Systems that integrate cleanly with your POS and can be swapped without breaking operations are a competitive advantage — not a convenience.
Purpose-built tools beat generalist add-ons.
Cannabis retail isn't retail-lite. It has unique workflows and compliance rules. Tools built for those realities move faster, integrate more deeply, and require fewer workarounds than generic POS extensions.
Staff training is infrastructure.
A powerful system is worthless if your team can't use it. Invest in clear, practical training up front. It prevents constant support calls, reduces mistakes, and lets your staff optimize processes themselves over time.
Real-time inventory = customer trust + higher conversion.
Customers don't buy what they can't see. Screens that show out-of-stock items kill credibility and sales. Accurate, live inventory on your in-store displays raises conversion and builds repeat business.
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